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Three hurdles to cross to close a deal and make a sale

by Mark Stonham | Aug 24, 2012 | Business Dev't Goals & Strategy, Sales Funnel

Like a hurdles race, there are many steps to take to make a sale. But when it comes down to it there are really three major hurdles to cross. Most athletes who line up at the start of the hurdles races at the Olympics will finish. There are medals for the first three...

How to integrate Sales 2.0 and Social Selling to boost your Lead Generation

by Mark Stonham | Jun 8, 2012 | Projects, Sales Funnel

What does the Sales Funnel for a small business look like in the Sales 2.0 and Social Selling world? Sales 2.0 and Social Selling is pioneering territory, so I’ll give you the example I’m working on at Wurlwind. I’ll use the six step model I’ve...

Why you need a Sales Trapper, Sales Hunter and Sales Farmer Approach

by Mark Stonham | Mar 9, 2012 | Sales Funnel

In the Sales 2.0 and Social Selling world there are great opportunities to be a Sales Trapper. The sales hunter and sales farmer metaphors have been around for many years. The sales trapper is a relatively new phrase. Being a Sales Trapper has many benefits in the new...
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