Tag Archives | Personal Brand

Social Selling Matrix Personal Brand

LinkedIn Personal Profile – ten steps to optimise yours

It still surprises me how many people have a very superficial LinkedIn Personal Profile. The lack of a photograph, sketchy information and a brief one-line work history is unlikely to impress customers, prospects, business partners, or candidates if you’re recruiting. On the other hand, a couple of hours spent updating your LinkedIn Personal Profile will […]

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Personal Branding – 7 steps to define and develop your personal brand

Many people I talk to have great difficulty defining their personal brand, and expressing the value they provide to others, and then building on that once they have. When working for a company it tends to be the company brand that matters and our position or job title within the company defines us. Some extrovert […]

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Stand Out in a Crowd

Online lead generation – 10 strategies to STAND OUT in a Crowd

How do you get noticed by the right people, and increase the effectiveness of your online lead generation activities? Here are 10 strategies to help you to think SMART and be CREATIVE to get yourself, your customer value proposition or your offer noticed. And to clarify the purpose, the Call to Action (CTA) at this […]

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