The LinkedIn Profile facility enables us to create a micro-site about us, and about our value to clients, within the Linkedin Network and Directory of over 500m accounts. The tips here will help you optimise your profile.
Quick check to see if you have a Professional LinkedIn Profile: These tips, along with LinkedIn Tips to get to 100%, will give you a good profile, but it’s just the start: 1. Do you have a Photo that is recognisably you in a suitable professional setting, and do you look friendly and credible? 2. […]
From the LinkedIn briefings and training courses I run it’s amazing how little most people know about what can be achieved through LinkedIn. For some people, a little is sufficient. For others they can really benefit from using the full range of LinkedIn capability. However, there isn’t some magic switch, and to access the full […]
These 3 questions could change your life … How many people know WHAT you do? Do people understand HOW you do your ‘stuff’? And how many really know and care WHY you do what you do? To really change our sales and business results dramatically answer these three questions. It’s down to each of us to take ownership of […]
The ability to create value is central and fundamental to every successful career and company.
While there are thousands of ways to make money, analysis has identified that, in reality, there are
The entrepreneur who has brought this Value Creation thinking into the 21st century is Roger James Hamilton.
His outline of the underlying principles and summary of each profile in this video provides real clarity.
I encourage you to take a few minutes to absorb the insight contained here. It could just be the best 10 minutes you spend this year.
As you watch the video you’ll probably find it helpful to refer to the image below as Roger talks through each profile.
The eight profiles and their inter-relationship have provided me with huge clarity. 
This list may well come as a complete surprise to you. However, you can probably relate readily to the very successful international entrepreneurs in each category (admittedly with an American bias).
This is not some ‘trendy topic’ either, as it has its roots going back 5,000 years into Chinese origins.
It has been brought up to date, and is backed by resources that provide a modern interpretation and guidance. The eight profiles are:
Examples: Steve Jobs (Apple), Walt Disney (Movies), Richard Branson (Virgin)
Examples: Oprah Winfrey (Presenter), Paul Newman (Actor), Bill Clinton (ex President)
Examples: Steve Ballmer (Microsoft), Jack Welch (General Electric)
Examples: Donald Trump (Property tycoon), Rupert Murdoch (News International)
Examples: George Soros (Business magnate)
Examples: Warren Buffet (Investor), Paul Allen (Microsoft)
Examples: Lakshmi Mital (Steel tycoon), Ingavar Kamprad (IKEA)
Examples: Michael Dell (DELL), Ray Kroc (McDonalds)
Which profile do you think you are the closest match for?
Successful entrepreneurs focus only what they are good at. They understand which of these 8 areas they are ‘wired’ for and where they have a natural strength. By doing what is natural to them things are easier, work is more enjoyable, and great results follow too.
Crucially, they identify and work with others who are naturally good at different and complementary areas. By helping others to succeed it’s a genuine win:win.
By design or by accident, leaders of successful companies will have identified opportunities where they can create value. They do things that other businesses find difficult or expensive to do.
To find out which of these profiles you match, click on this link or the image below and take the test today.
Once you do you’ll receive supporting resources, guidance and recommendations about the actions you can take to focus in on your natural abilities.
NB. This is an Affiliate link so we earn a small commission. Thank-you.
From the LinkedIn Training courses I run I know that Sales Leaders and Business Owners appreciate guidance when assessing and planning how best to use LinkedIn, for themselves and their team. This is why I’ve developed this LinkedIn Roadmap. I hope it will help you to see how you can improve the way you use […]
It still surprises me how many people have a very superficial LinkedIn Personal Profile. The lack of a photograph, sketchy information and a brief one-line work history is unlikely to impress customers, prospects, business partners, or candidates if you’re recruiting. On the other hand, a couple of hours spent updating your LinkedIn Personal Profile will […]
Many people I talk to have great difficulty defining their personal brand, and expressing the value they provide to others, and then building on that once they have. When working for a company it tends to be the company brand that matters and our position or job title within the company defines us. Some extrovert […]
Regular updates on Social Media Networks are the anchor to effective professional and business use of Social Media. Getting started, and then finding the routine and discipline to post updates and build relationships on a regular basis can be tough, when there are so many pressures on time. Here are seven tips that will help […]
How do you get noticed by the right people, and increase the effectiveness of your online lead generation activities? Here are 10 strategies to help you to think SMART and be CREATIVE to get yourself, your customer value proposition or your offer noticed. And to clarify the purpose, the Call to Action (CTA) at this […]
