Archive | June, 2010

Selling to other businesses

Selling to other businesses

If you’re in sales then you’ll be VERY focused on this stage in the B2B sales cycle. Your targets and financial compensation will be directly linked to how much you sell. If you’ve been in sales for more than say 10 years you’ll recognsie that you could be pretty much in control of your own […]

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Engage and gain permission to communicate

Engage and gain permission to communicate

Engage is all about gaining permission to communicate with someone, or having them ‘Follow’ you in Social Media. You need to make it worthwhile for people to choose to engage with you, through the value you offer, expressed in the content you make available. So, for a start it’s worth taking about issues the other […]

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Attract new leads and customers

Attract new leads and customers

Being able to attract people who have a problem, issue or need that you can solve is a very effective way to feed your sales funnel. There are literally dozens of new options available, which makes it confusing, complex and costly, (especially in terms of your time), to make choices. And then implementation takes time. […]

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