by Mark
on February 6, 2012
in Attract, Lead generation, Social Media
LinkedIn can be used in many ways to feed your lead generation process with new contacts. You can then develop some contacts into leads and then nurture some of those into sales-ready opportunities. Your goal might be just a couple of key contacts or a regular supply of new people, and your tactics will vary [...]
by Mark
on January 20, 2012
in Attract, Deliver, Engage, Nurture, Recycle, Sales Funnel, Sales-cycle, Sell
Welcome back, or welcome to, these six tips in the Funnel Friday series. I hope this issue provides you with some valuable ideas, and maybe some inspiration, to help you to ‘Turbocharge your Sales Funnel’. I’m deliberately covering the various stages in the end-to-end B2B marketing, sales and delivery process. Your business may be stronger [...]
by Mark
on January 12, 2012
in Attract, Deliver, Engage, Lead generation, Nurture, Sales Funnel, Sales-cycle, Sell
Welcome back to Funnel Friday, or welcome if this is the first issue you’ve seen. If you missed the introduction, this is a series of tips to help business owners and sales people primarily in B2B selling to help you work ‘on your sales funnel’ not just ‘in your sales funnel’. If you are able [...]
by Mark
on January 6, 2012
in Attract, Deliver, Engage, Lead generation, Nurture, Recycle, Sales Funnel, Sell
Welcome to Funnel Friday. You’ve heard the adage – ‘commit time to work on your business, not just in your business’. If you’re in Marketing and Sales there are many benefits to working ‘on your sales funnel’ not just ‘in your sales funnel’. Friday is a great time to do this – to gather together [...]
by Mark
on December 14, 2011
in Attract, Engage, Sales Funnel, Social Media
Blogging, Tweeting and updating Status on Facebook, LinkedIn and Google+ is all very well, but who is actually reading what you write and publish, and how do you connect with the right people? Here are three ways to increase your readership, with a focus on quality, and a fundamental strategy for Social Media success. Invite [...]